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David Jeffery, The north remembers: why Conservatives still get a frosty reception in key regions

4 October 2016

Despite a few high-profile victories in the north of England in the 2015 general election, the Conservative Party continues to lag behind in the region,” writes David Jeffery in The Conversation. “While the Northern Powerhouse appeals to voters’ heads and wallets, the Conservatives are failing to appeal to their hearts. This is the vital missing link which May must address in order to close the polling gap between the north of England and the rest of the UK.”
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